who i am

Recently selected as one of the "50 Most Influential Women in Optical" as an industry innovator and chosen as the 2016 Girls Inc. PNW Purse-o-Nality of the year. I have spent the last 20 years working in the sports, lifestyle and health industries with a focus on women and girls. This experience gives me unique insight into into what people are not just looking for but craving. 

click the images here to read more about vision monday's 50 most influential women in optical 2014 and the girls inc. pnw purse-o-nality of 2016 for their power of the her/purse program.

Who am I? I am a storyteller. I could add a lot more words like speaker, experience producer, purveyor of optimism, seeker of positivity and game changer but all of those come down to the same thing.  I tell stories.

I guess the next questions is, why should you care? It's simple. Stories teach, entertain, inspire and invoke imagination. Stories give rise to great changes in our world. They create suspense, dynamics and solutions. The world needs stories. The problem is, we've stopped telling them in engaging ways.

It is no longer enough to just give people the cliff notes. They are craving stories. From millenials to baby boomers, men to women, people want to feel a connection and stories help to do that. Connection is how brands and companies stay alive and grow, why not people too? 

In today's 7 second digital world, attention spans are a thing of the past. This makes experiences with people and brands more valuable than ever. I tell stories to help people, brands and companies connect and grow in positive and productive ways. 

"Creating experiences is what I do."


I am blessed to work with some of the most amazing partners around. The below brands are part of my life whether I am on an advisory board of directors, a member of the program, an ambassador or a mentor and volunteer. I consider myself lucky to be in the company of these people.

To find out more about all of these organizations just ASK ME!