Fashion Group International

extra...extra...read all about it, this girl's got style ya'll

I don't know if you know this or not but I'm not always considered "fashionable". You're shocked aren't you? I know, I am too. I love fashion, don't get me wrong. I love picking out outfits and putting them together but I guess when you are more comfortable in sweats and flip-flops than spanx and heels you don't exactly build a reputation for being "super stylish".

That being said, the fashion world is taking notice of little old me. Oh, yeah, you read that right. In October I had the honor of speaking for Fashion Group International of Greater DC. The catch is, I wasn't actually speaking about what I was wearing, although I guess I should be happy it wasn't some sort of "Fashion Police" or "What Not To Wear" sneak attack. (Although, how cool would it be to meet Clinton Kelly? YES PLEASE, I love him.)

WOW SQUIRREL...

Anyway...I got to speak to a group of retailers, designers and business owners about the mysteries behind the business of retailing in a fashion world. We talked about consumer segments, social media, merchandising and the challenges of small retailers in an increasingly online world. To add to this, FGIDC and their members put together a stellar panel of experts and asked me to moderate as they shared their experiences and challenges in the industry.  

Talking to the group about the rise of women in the economy and how it influences the way they retail.

Talking to the group about the rise of women in the economy and how it influences the way they retail.

My outfit might not have been totally up to par but I'm working on it with the help of The Written Runway so look out fashion world I'm coming for you.

In the mean time, check out the awesome write up from FGIDC that they posted this week. Maybe titling this post,  "this girl's got style" was a little overzealous but I had to get your attention somehow right?

Hope you're crushing the goal challenge this week. Don't forget to check out all the posts in December and join the challenge with us.

Click here to read the article and check out all of the awesome stuff Fashion Group International in Greater DC is doing. Special thanks to the team at FGIDC, the panel of experts and the city of DC for a fun and informative session. Shout out to    AnDCreatives Duo    for the great images and video.

Click here to read the article and check out all of the awesome stuff Fashion Group International in Greater DC is doing. Special thanks to the team at FGIDC, the panel of experts and the city of DC for a fun and informative session. Shout out to AnDCreatives Duo for the great images and video.

crushing close to home

It's Woman Crush Wednesday. I am featuring someone a little more close to home this week. As you may remember, the goal of this series is to feature women who are pushing the boundaries and following their purpose with hustle, grit and grace. 

Right now I can think of no one better fitting that category than the curator of The Written Runway. This blog/site was started as a way to share a love of fashion and make it tangible off the runway for people in their every day lives.


The muse is Ambyr, a FIDM graduate, stylist, social media expert, writer and overall fashion junkie. You can learn all about her at the site. What I am going to write about is why she is my crush this week and why you should crush on her too.

In today's world it is sadly difficult to find people who truly do hustle. I am talking about the type of person who isn't just chasing money, they aren't asking for other people to do all of the hard work. The people I am talking about dig in with both hands and those hands get dirty. They do whatever it takes to follow their purpose. It is not always easy. In fact most of the time it is actually very hard, but this type of person keeps after it anyway. That is the type of woman Ambyr is. 


She grew up in a farm/wine town in Oregon. It was a small upbringing but Ambyr never was small. From her earliest moments she always had a fire to her. She would demand things that other kids were too afraid to ask for. It was almost as if she knew that if she didn't speak up from the start then she never would. So she did.


Ambyr was always one to be on the edge of fashion trends from her earliest days. So as she graduated high school and was deciding which direction to go nobody was surprised to see her choose to go to California. While in there she graduated from the Fashion Institute of Design & Merchandising (FIDM). She did this on her own, while holding down a full time job and living over an hour away from the school. It wasn't easy. There were many tears shed, many nights of little to no sleep. But she persevered. 

Once she graduated, she found the real world to be a lot less kinder than expected. Jobs in fashion look very glamorous on screen and in print, but the reality is often much different. Lots of girls with dreams of fashion come to Los Angeles. In my experience, a lot of those girls do NOT come from humble beginnings. Yes, some most certainly do, but a lot of the girls I saw around Ambyr at this time were being taken care of financially by parents and family members. They were able to take these jobs for very little pay where as oftentimes other girls can't.

Here is the thing about that though. Those girls may have been willing to accept a lower salary but the employers had to accept a lower quality of work. Ambyr on the other hand had to work multiple jobs to make ends meet. Yet her energy level and work ethic never faltered. She was able to work with a number of different celebrity stylists and learn from experts in her field. She earned a reputation as a hard working, passionate and kind person who would treat your business as if it was her own.  

If that wasn't enough, at this time she also started her own blog/website, The Written Runway. This was a way for her to interact with the world of fashion on her own terms, through her own brand. Blogs are very popular, many people do them, HECK, you're reading mine right now. Her's is different though. She could have monetized her site in many ways that would help her financially but she has been very particular with who she wants to partner with. She doesn't want to dilute her message. She wants to provide an honest commentary on how she sees fashion. 

Luckily for her, people have noticed. in 2013 she moved to Washington DC where she was able to secure opportunities with a number of people in the industry and build up her skill set even more. Working with Fashion Group International, TAA PR, The Vogue Bloggers Network, The Independent Fashion Blogger Association as well as many more. 


FORTITUDE:
mental and emotional strength in facing difficulty, adversity, danger, or temptation courageously:
— dictionary.com

She is my WCW because quit isn't in her vocabulary. She isn't where she wants to be yet, and as a young person that can be very demotivating, but it's almost as if she can see something in the distance and so she keeps running. FORTITUDE, I think that's what they call it. and a crush is definitely what I have.

Oh, and did I mention that Ambyr is my sister? I might have failed to mention it before on purpose. I didn't want you to think I was biased. My guess is after reading this and check out her site, that is not a concern you will have.

Today I am at the Women in Sports & Events (WISE) Synposium so stay tuned to hear all about it Friday,